Business-Generated Revenue

Online reviews, both positive and negative, contribute immensely to a company's success. The reason that fake reviews are so resilient is that the return on investment is very high. An extra star on a restaurant's Yelp rating can increase revenue by 5% to 9%.

In a court case dating back to 2018, a California-based business (Super Mario Plumbing, California) claimed to have suffered a 25% drop in revenue which led to the forced layoffs of several staff members, as a direct result of a competitor’s fake reviews. In a similar case, a food business selling dumplings (Ottawa Perogies) claimed to have gone out of business as a result of fake reviews, after 13 years of hard work building their business and reputation.

WeRate offers businesses:

• A chance to take back reputational control

• Enjoy high quality feedback

• Gain insights into customer behavior

• Exposure to the continuously growing web3 community

For businesses it is important to be able to perform review management. This is done through a subscription model we call Verified Venues (VV, coming soon). VVs enjoy a lot of benefits

• Radiate trust and enhance map visibility through:

  • Purple check mark

  • Popup window highlighting your business

  • Promotion to people who are nearby

• Be recommended to certain users based on preferences

• Access to analytics like:

  • See who liked (favourited) your venue and send them messages

  • See check-in and review statistics

  • Get insights on competitors

• Physical store benefits

  • Order postal cards to give to their take-away users

  • WeRate Quality label for window bragging

  • WeRate goodie bag ordering (stickers, etc…)

• Modify the company page

  • Add menus and pricelists

  • Add professional pictures

  • Add opening hours

  • Allow in-app reservations

• Improved in-game mechanics

  • No penalty for users if you are a frequently visited venue

  • Organize challenges and contests

• Allow interaction with users

  • Ability to respond to reviews

  • Send promotions

  • Users can ask questions

  • Launch events

  • Invite WeRate Influencers to your business

• Use reviews to your advantage, we will never allow scrubbing (paying to remove bad reviews)

  • However we allow positive review boosting!

  • Inappropriate reviews can be asked to be removed

  • Positive reviews can be used for marketing purposes

• History satisfaction chart of the venue

• The ability to participate in Favorite WeRate Venue Awards

• Create special offerings through the app, such as discounts, last available seats, happy hours, etc…

• In-app advertising (more than 90% of Yelp’s revenue comes from advertisements)

• And much more…

We will employ a CPC model for listings and CPM model for advertisements.